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【3D Printing News】Beauty Accelerator! L'Oréal Boards the 3D Printing Express!

【3D列印快訊】美妝加速器!L'Oréal搭上3D列印特快車!

3DMART |

【3D Printing】Beauty Accelerator! L'Oréal takes the 3D printing express!

3D printing – this technology, which produces three-dimensional objects through additive manufacturing, has rapidly risen in recent years, yet its origins are older than you might think. As early as 1964, British futurist and science fiction writer Arthur C. Clarke predicted a future "replicator" that could duplicate any object.

This prediction finally came true in 1987 when 3D Systems released the SLA-1. Today, with such advanced technology, its applications range from medical devices to incredible art. So, what about beauty products?



. Beauty's Super Transformation

Thanks to the development of social media, new beauty trends emerge faster and more frequently than ever before, and consumers are eager to try and share new products. In just a few years, the beauty industry has struggled to keep up with rapidly changing demands and a fiercely competitive environment. Fortunately, 3D printing has significantly accelerated the prototyping process, making L'Oréal faster than ever before.



. Rapid Product Launch

Ultimaker 3D printers allow L'Oréal to bypass complex molding steps, and their in-house technology significantly reduces the time required to produce packaging prototypes. More importantly, this innovation, from concept to prototype, has greatly shortened L'Oréal's time to market. In fact, before the 3D printing craze, it took up to 18 months for a product to go from development to launch; today, L'Oréal can validate new designs in one or two days!



. Go crazy with 3D printing!

Quantifying L'Oréal's process reveals the enormous impact of 3D printing on the design process. In 2017 alone, L'Oréal used 3D printing to create 14,000 packaging prototypes, both internally and for subsidiaries. This year, we increased our internal Ultimaker 3D printers from 11 to 27, so that our packaging teams in the US, China, Japan, India, and France can all use them to create excellent packaging prototypes. (Further reading: Recruiting 50 Super Teammates! Rushing deadlines tirelessly!)



L'Oréal believes everyone should have access to amazing digital technology, which is why two of their Ultimaker 3D printers are also available for employees' personal use. Most importantly, all design experts – from product designers, technical designers, prototypers, and beauty experts – work together in the digital packaging factory; here, they can bring concepts to the simulation stage in the blink of an eye.



. 3D Printing – The New Industrial Express

3D printing technology speaks for itself; seeing the physical object makes it clear that the world is on the cusp of the next industrial revolution. Soon, L'Oréal will be able to directly manufacture some packaging through 3D printing and further complete their products. L'Oréal is very excited about the innovative opportunities that Ultimaker 3D printers bring and the new products they can create.



The applications of 3D printing are becoming increasingly widespread, from footwear, clothing, medical, automotive, construction, and aerospace, to now beauty and many more possibilities, improving human daily life. If 3D printing technology also deeply fascinates you, feel free to follow our fan page, where you'll find the latest information on 3D printing technology. We welcome you to refer to our other articles.

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Original link: https://beautytmr.com/loreal3dprinting-19cdc3229a63